Work : Freshkills Park+





Freshkills Park+ is an augmented reality (AR) application for smartphones that allows visitors to Freshkills Park in Staten Island to navigate and understand features of the site as well as its transformation from landfill to park.

With the app, visitors can use their device to explore different projects under construction, nearby bodies of water, buildings, bird sanctuaries, activities and panoramic views of the park. Additional videos, photos, sounds and articles related to these sights can be accessed as they walk around the diverse areas of the site. Step-by-step directions to reach any of these locations by foot or bike can also be provided in real time, making it useful for those who want to find their way to the nearest facility or activity in the vast, 2,200-acre landscape.

The former landfill presents a unique challenge for visitors since the installation of foundation-supported signs is prohibited by the presence of vast underground landfill infrastructure. The solution that Freshkills Park+ proposes is a virtual wayfinding system that consists of descriptive icons and texts overlaying the camera view of a user mobile device. Visitors see only the relevant information based on where the device is pointing, acting like a smart compass that helps them virtually navigate the park.

This AR experience is built with the Layar Browser and is available for iPhone, iPad, Android, Nokia and Blackberry devices. Site visitors need to download the Layar Browser app and launch the Freshkills Park layer to experience a 21st -century walk in the park.

The app was developed in conjunction with Raj Kottamasu and the Freshkills Park outreach team at the New York City Department of Parks & Recreation.

Client: New York City Department of Parks and Recreation
Role: Interaction Design, Creative Direction, Layar Development
Links: Download Freshkills Park+ | Sneak Peak

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